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Image of laptop with Business Coach Laura Schoenfeld used for blog about How to Balance Client Pain Points with Optimism

Marketing & Sales

How to Balance Client Pain Points with Optimism in Marketing: A Guide For Coaches and Practitioners

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Balancing empathy with optimism is essential when addressing client pain points in your marketing. In this post, I’ll explore how you can effectively acknowledge your clients' struggles while offering hope and solutions. Learn how to identify pain points without overwhelming your audience, introduce optimism early in your message, and use real-world examples to inspire action. By mastering this balance, you’ll create marketing that connects deeply with your audience and motivates them to take the next step toward transformation.
Business Coach Laura Schoenfeld in front of audience image for blog about How to Implement an Effective 90-day Business Planning Strategy

Mindset & Leadership

How to Implement an Effective 90-Day Business Planning Strategy: The Ultimate Guide for Coaches and Practitioners

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Planning your next 90 days is the key to staying focused and achieving significant business growth. By setting clear goals, simplifying your sales strategy, and tracking progress, you can maximize your productivity and profits in any quarter. In this guide, we'll walk you through a step-by-step process to help you create an actionable 90-day business plan, so you can finish strong and hit your revenue goals with confidence.
Business Coach Laura Schoenfeld socializing and having client conversations

Marketing & Sales

The Power of Using Client Conversations to Perfect Your Marketing

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Crafting the perfect message for your audience isn’t just about sounding smart or using the latest marketing buzzwords. The real key to effective messaging lies in using the exact words and phrases your clients use when they describe their problems and goals. By tapping into client language, you can create marketing that resonates on a deeper level, speaks directly to their needs, and builds trust faster. In this post, we’ll explore how to gather and use client language to refine your messaging, improve conversions, and connect with your audience more authentically.
how to sell an online course to increase revenue for your practice

Programs and Offers

The Easiest Way to Sell an Online Course to Increase Revenue for Your Practice

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Burning out on private clients? Learn how to sell an online course to increase your revenue and serve more clients effectively. Let me guess… Your 1:1 schedule is packed. You’re getting inquiries from people who want to work with you, but you’re already at capacity. And while you’re so grateful for the demand, it’s starting […]
Image of Laura Schoenfeld with phone used for blog about burnout from content creation

Mindset & Leadership

How to Stop Burnout from Content Creation and Still Grow Your Coaching Business

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If you’re running a coaching business that’s heavily reliant on social media and you’re totally feeling burnout from content creation, this post is for you. I recently had a deep, honest conversation with a client who hit her breaking point. She was so exhausted from content creation that even the thought of opening Instagram triggered […]
Image of Laura Schoenfeld smiling with phone used for blog about Instagram Reels for your health business

Marketing & Sales

A Complete Guide to Engaging Instagram Reels for Your Health Business

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Want to create engaging Instagram reels that grow your health business? This guide will keep things simple for you! Instagram Reels can feel overwhelming—especially if you’re an online health business owner with a packed schedule who just wants to get more clients. You might be wondering, “Do I really need to dance on camera?” or […]
Lead Generation Strategies for Coaches

Marketing & Sales

Lead Generation Strategies for Coaches and Practitioners: Organic vs. Paid Traffic

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In this guide, we break down the pros and cons of both organic and paid lead generation strategies for coaches, helping you decide which approach is right for your business and how to implement them effectively for long-term growth.
Portrait of Registered Dietitian Isabel Garza featured in a blog about scaling a virtual practice

Success Stories

Case Study: How Registered Dietitian Isabel Transformed Her Virtual Practice into a Scalable Six-Figure Business

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Want to listen to Isabel share her story in her own words? Click HERE to check out the full interview with Isabel (and others) on our Inspiration Page! When Isabel, a registered dietitian specializing in women’s health and disordered eating, left her full-time job to start her private practice, she had no idea how quickly […]
Laura Schoenfeld image for blog about how to avoid burnout as an online coach

Business

How to Avoid Burnout by Aligning Your Business with Your Authentic Self

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Learn five powerful strategies to avoid burnout as an online coach by aligning your business with your authentic self. Discover how to build sustainably and grow with ease.

Straight-talking Strategist, ADVENTURE SEEKER, RECOVERING PERFECTIONIST, Girl MAMA

Your Friend and Business Mentor

I'm a business strategist, registered dietitian, and coach for wellness practitioners who are done playing small in their online businesses.

I help health pros package their brilliance into transformational programs, attract premium clients, and scale to consistent $10K–$100K+ months with strategy that’s as values-driven as it is profitable.

No bro marketing. No burnout. No pretending to be someone you’re not.

Just clear positioning, aligned sales systems, and a business model that actually supports the life you want—more freedom, more income, more impact.

If you’re tired of hustling for low-ticket clients while big wellness companies underpay and undervalue the work you do, you’re in the right place.

It’s time to stop spinning your wheels, and start growing your business like the expert you are.

Let's get to work!

Hi, I'm Laura.

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